TechForge Accelerator 5: How to Generate Income: Monetisation & Pricing Strategies for Tech Startups

The TechForge Accelerator from Business Sheffield comprises of 6 in-person workshop sessions designed to support the needs of technology-centred startups, especially those involving software. The TechForge Accelerator is best suited to founders who are at an early stage – for example you might just have an idea, be working on a prototype (or MVP), or have done some initial trading. You can book into one or more workshops in the series, depending on your needs. The workshops last just over 2 hours with an opportunity to network at the end.

The penultimate session in our Accelerator for tech startups looks at a variety of methods for generating income (so-called Monetisation). One of the most exciting aspects of software-based businesses is the innovative approaches they use to bring money in. Whether you are planning to charge fees or subscriptions or are exploring some of the more unusual routes such as ad revenue or digital currencies, there may be options you haven’t spotted before. Join this session not just to learn about some interesting alternatives, but also to delve into detail on pricing models and levels for your products and services.

The session will be led by one of our highly experienced Tech Scale-Up Advisors and we will be joined by our Guest Speaker James Coughlan, founder of popular hotdesking app ‘Reef’, who has plenty of experience of monetisation and pricing to bring to the table.

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