Open Tech Calendar

Tech Marketers Meetup: To app, or not to app: that is the question

When should you create an app? When should you not? What's the purpose? What will your customer gain? Will you get useful insights? Do you know what you'll do with them if you do?


Join innovation specialist Simon Mone at our next tech marketing meetup, To app, or not to app: that is the question, as he explores these questions and more.


Simon is currently MD at SwarmOnline, a mobile and web dev firm based in Glasgow. He's previously advised senior management teams and boards across all business sectors on aspects of R&D, innovation and commercialisation of new products.

Topics to be covered include

What is an app?
Apps for marketing
Apps for engagement
Examples of apps that worked well - and some that didn't
So you want an app? Where do you start?
There will be a chance for open discussion, questions and networking alongside tea, coffee and breakfast rolls.


Members: Free

Non-members: £25 + VAT

https://www.scotlandis.com/events/2019/april/tech-marketers-meetup-to-app-or-not-to-app-that-is-the-question/

https://www.scotlandis.com/events/2019/april/tech-marketers-meetup-to-app-or-not-to-app-that-is-the-question/

Tue 30th Apr 2019 9:30am (Europe/London)

Tue 30th Apr 2019 12:30pm (Europe/London)

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Europe/London

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